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8 reasons why Google Plus is good for Businesses

Google-plus

There are tons of ways on how to enjoy from Google+. Yes, many individuals, businesses and marketers are too hanged up on Facebook and Twitter that they have failed to consider how Google Plus can be a much better tool. Definitely, Google Plus is a social media tool. But, it is so great it delivers [...]

Focus on Creating Quality Contents on Your Blog

I have been doing irregular posting on this blog. But though there is the problem of consistency in posting, I make sure that in every post, I can do a quality-check. This does not mean to say that my blog is error-free. I tell you there are errors and I can detect them when I [...]

The Marriage of Content and Marketing in Blogging

Marriage in Blogging

Marketing is King and yet many say that Content is the real King? So which is which? In marketers’ world, the marketing side is a task, a job. Hence, considering this simple implication of what marketing is and aligning it to a more regal position is simply not true. There is fallacy in it if [...]

For an entrepreneur, being a celebrity is just an added perk.

  It is not anymore enough to be just an Internet entrepreneur. Perhaps for some who are shy to the celebrity spotlight, being an Internet entrepreneur   would be just fine with them. However, for others, there is a longing to get recognized and at the same time, still have the passion and the time to [...]

Guerilla Blogging is the Same as Guerilla Marketing, Right?

I was intrigued about Guerilla Marketing when I stumbled upon that term from a CD brought by my uncle-in-law from Singapore. I though it was a war movie. But after reading the label, the cover of that CD, that term is related to business. That was fourteen years ago.  I was reintroduced to that term [...]

Anecdote on Branding: Stronger Brand vs. the Other Brand

Branding is an important concept in marketing. It helps in compelling individuals to associate a certain brand name to a certain product even if there is another brand for that same or similar product. That helps to show that there is a stronger brand name and may even encompass other brands of the same product, [...]

The Correlations of Blog Marketing and Article Marketing

I believe that by having a blog, it could be fairly easy to do the marketing. That’s why the concept of blog marketing is created. Its utilization is gaining immense prominence for sites that once used collateral marketing as a traditional means to market a product or service. And this should be a platform for [...]

How to Exploit Your Competitive Advantages

I’ve learned about the term competitive advantage from one of my accounting books. From my reading, I’ve learned that competitive advantage is a useful factor for a business in formulating strategy, particularly when its management decides to seek for a differentiation strategy wherein its products or services are customisable and that their prospects and buyers [...]

Twitter Teaches Us To Be Concise

Perhaps just recently, I’ve realized that I need to manage my social media sites in one platform. Actually, I am now using two: TweetDeck and HootSuite. Each of these platforms have the pros and cons and I like HootSuite much, but I prefer TweetDeck in user interface. Now, the existence of these platforms is attributed [...]

What is Social Authority

In social media marketing, establishing social authority seems to be a standard for probloggers.We have Darren Rowse, Leo Babauta and Brian Clark who are successful bloggers. With their status, they are the go-to guys when it comes to writing, copywriting and in finding opportunities online to be shared to interested intenet marketing bloggers. But what [...]

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